Hancy Pierre | The shifts in the electoral battle in the USA

The image of the candidate and his performances have a large place in impact campaigns in the United States. The spectacular facade is better suited to individuals who have the goodwill of a popular or populist verb. Kennedy had already initiated this aspect by taking advantage of the rise of television at the time. Ronald Reagan capitalized on communication elsewhere as an actor and communicator. E. Canclini has spoken a lot on the role of shows in the creation of consumer individuals in the era of consumerism and advertising.

Clinton did not miss the opportunity to give herself a Kennedy-style “look” in a “manly” projection. Obama followed in the same footsteps when social networks were his hobby in a context where “diversity” was advocated. Trump has major assets to have the autonomy to maneuver his social networks in the era of promoting molecular solidarity through the activation of virtual communities.

We are also at a crossroads where the preferences and tastes of citizens are filtered even outside of ethics and in the sense of the manipulation of technology in the service of electoral diversion.

This is the current debate when we risk having commissioned votes by artificial intelligence matrix voters. Biden has just made the mea culpa but not everything is in good shape for the opposing camp. The American establishment had propelled Carter despite his low profile.

This was the question of the Tricontinental Committee at the time in the name of the interests of the USA – Europe and America, Japan. In fact, the migration issue is a big one and it is the political crucible in the news combined with the Chinese question and “NATO” mainly which are unanimous in both camps, if there really are two camps.

HP.21/07/2024